Some great resources—including an amazing sales pitch from Elon Musk

Last updated: February 2019

Here are some great resources we have recently shared with one another

News from inside Conversion Rate Experts

  • One of our heroes, the world’s most famous linguist, Steven Pinker, described our recent article about writing as “terrific advice,” and recommended it to his followers.
  • We have recently published two great new video testimonials from clients in financial services: goHenry and AAG. They are on this page. Jeff from AAG said, “I went into this project fairly skeptical that we’d be able to achieve a 30%+ improvement. At 50%+, it far exceeded our expectations.”
  • We have published a useful case study about guarantees, describing how to do them right, how we grew a business by 49% by adding a guarantee, and how to know if a guarantee would work for your business.

What you should do now

1. If you’d like us to work on your website—to dramatically improve your conversion rate and profits (like we did for all these companies), then claim your FREE website strategy session. On this free phone consultation, one of our experts will discuss your conversion goals and suggest strategies to double your sales.

2. If you’d like to learn conversion for free, go to our “Learning Zone” page, where you can download templates of million-dollar winning pages. Or, if you’d like us to build your company’s in-house capabilities (not for free), then contact us and we’ll discuss your requirements.

3. If you’d like to work for us—or see why our team members love working for us—then see our “Careers” pages.

4. If you enjoyed this article, then so will your friends, so why not share it on LinkedInTwitterFacebook and Email

All of our articles are subject to our Testimonial Protocol, which is described here.


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50%+ increase in leads for AAG, a financial services company