Additional revenue of £1 million per year for HealthExpress, an online clinic

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HealthExpress is an online healthcare provider.

A short video interview with the client

“Additional revenue of £1 million per year.”

A transcript of the video

“The best thing about working with Conversion Rate Experts has been the knowledge that they passed on to us. It’s been a huge learning experience for the entire team.

It’s been a huge learning experience for the entire team.

“I’m Blair Atkinson. I’m the General Manager here at the Hexpress Group. We run a number of websites servicing Europe. Our largest website is HealthExpress, which provides an online consultation for customers.

“Conversion rates are very important for us, as we are an online company. Without good conversion rates, we simply are not profitable.

“Before using Conversion Rate Experts, we’d done all of our CRO in-house. Over the last six months, we really started to hit a bit of a barrier, as in the tests that we were running weren’t giving the desired results.

Without good conversion rates, we simply are not profitable.

“I first met Conversion Rate Experts actually at an affiliate conference. I was very impressed, and it just seemed so simple looking back on the process that they’d implemented. Basically, one week after returning from that expo, we signed with Conversion Rate Experts.

“The decision to use Conversion Rate Experts was a simple one. We considered it to be low risk for potentially a very high reward. Some of the ideas that they come up with are quite ‘out there’ and, because of that, they require a lot of design and development resources. However, at the end of the process, the reward is obviously fantastic.

“Six months on from signing the original contract, the work that we’ve done with Conversion Rate Experts has resulted in additional revenue of around £1 million per year. For other online companies considering using Conversion Rate Experts, the decision is really a no-brainer. I wish we had done that a lot earlier.”

For other online companies considering using Conversion Rate Experts, the decision is really a no-brainer. I wish we had done that a lot earlier.


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