How we work with leisure and travel companies

  • Booking.com
  • Choice Hotels
  • Air Arabia
  • Hertz
  • Etihad Airways
  • Sunshine.co.uk
  • Shuttle Direct
  • HotelGuides
  • Reach Cambridge

Some of our clients in travel, tourism, and leisure.

Travel is one of the most competitive industries online. Customers can compare dozens of options before booking. And a single point of friction—whether it’s unclear pricing, a complicated booking flow, or lack of trust—can send visitors straight to a competitor.

Our leisure and travel team has helped ambitious travel startups, fast-growing tech companies, established market-leading brands, and disruptive industry giants.

They’ve also worked with the world’s leading companies (including Apple, Google, and Meta) and are at the cutting-edge of conversion rate optimization.

They understand your opportunities, challenges, and threats, and can help you to identify them, address them, and deliver huge growth for your business (and career).

How we help leisure and travel companies to grow

We have developed a a unique methodology that is proven to increase bookings, sales leads, downloads, paying customers, loyalty sign-ups, and customer retention. We’ve also helped many companies to use our customer research to improve the core product and achieve a higher net promoter score.

Such improvements provide a greater return on investment (ROI) from advertising and marketing budgets, accelerate growth, and increase profitability.

See the results we’ve achieved

Each experiment we run is logged in a database, so we know for certain what works. Contact us, and we’ll send you a list of the types and sizes of wins we’ve had for companies like yours.

Testimonials and case studies from our leisure and travel clients

Sunshine.co.uk is an online travel operator.

From £17 million to £31 million per year.

Hertz

Conrad Doyle is the Digital Marketing Director at Hertz, the car-rental company with locations in 150 countries.

“We thoroughly enjoyed working with the team at CRE. They helped us get our CRO program off the ground.

“We now have a much deeper understanding of some of the key customer pain points and, more importantly, a well-defined roadmap on how to address them.”

Shuttle Direct is an online travel agency.

“Over a hundred thousand Euros profit.”

HotelGuides is an online travel agency.

“Several hundred thousand dollars in additional income.”

Reach Cambridge hosts academic summer camps for international students aged 14 to 18. Since 2005, they’ve welcomed thousands of students from over 170 countries.

“135% more leads with one test... and our busiest month in history.”


What’s your goal today?

1. Hire us to grow your company

We’ve generated hundreds of millions for our clients, using our unique CRE Methodology™. To discover how we can help grow your business:

Schedule your FREE strategy session

2. Learn how to do conversion

Download a free copy of our Amazon #1 best-selling book, Making Websites Win, recommended by Google, Facebook, Microsoft, Moz, Econsultancy, and many more industry leaders. You’ll also be subscribed to our email newsletter and notified whenever we publish new articles or have something interesting to share.

Browse hundreds of articles, containing an amazing number of useful tools and techniques. Many readers tell us they have doubled their sales by following the advice in these articles.

Download a free copy of our best-selling book

3. Join our team

If you want to join our team—or discover why our team members love working with us—then see our “Careers” page.

4. Contact us

We help businesses worldwide, so get in touch!


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