Increases of up to 100% for Peer 1 Hosting, a leading B2B provider of internet hosting
Peer 1 Hosting is one of the world’s top-five hosting providers. It hosts more than one percent of the internet.
A short video interview with the client
A transcript of the video
“It has been great to be working with Conversion Rate Experts. All of the people that they have there, all the people that we’ve met and interacted with, are both passionate and experts about improving our on-page conversion. And they’ve passed amazing amounts of knowledge off to our team and inspired our team with their enthusiasm and passion for what they do.
They passed amazing amounts of knowledge off to our team and inspired our team with their enthusiasm and passion for what they do.
“Hi, I’m Dominic Monkhouse. I’m the European Managing Director for Peer 1. Peer 1 is a global hosting company. We are headquartered in Vancouver with offices across North America and Europe. We’ve got 17 data centers, and we host over 1% of the Internet.
“At Peer 1 Hosting our ‘window on the world’ is online. So we drive visitors to the Peer 1 Hosting or the ServerBeach websites in Canada, the US, and the UK through a mix of natural or paid search. On the sites, what we have to try and do is get those visitors to engage with the site and convert to become leads, opportunities, and ultimately customers.
“We had been working with a number of external agencies on our sites for some time. We’d been working with some natural-search agencies and some paid-search agencies to improve the visitor numbers. And then we realized it was time to work on the website and try and improve our on-page conversion. So we went out to a number of vendors in the United States and the UK for pitches.
We realized it was time to work on the website and try and improve our on-page conversion.
“I was aware of Conversion Rate Experts. I’d been subscribing to their blog for some years. And we chose to work with Conversion Rate Experts. And so far, Conversion Rate Experts have met all of my expectations. We’ve done some tests on various elements of the site. We did a test on the home page. The first test had an improvement of about 5%. We liked that. We stuck with it. We tweaked it again, and the second test was 26% better than the first test. We’ve even had some product test pages where they’ve converted 100% better than the previous page. We’ve been able to take the learnings from both the homepage and some of the product test pages and roll them out across the rest of the sites.
We’ve even had some product test pages where they’ve converted 100% better than the previous page.
“At Peer 1 Hosting, we are experts in hosting technology, but we are passionate about customer service and customer experience. And we like to find other suppliers who are passionate and expert about what they do. It’s been fantastic to work with Conversion Rate Experts. Their staff have been inspiring to our team in terms of the experience they bring and also the passion that they bring to their work.”
It’s been fantastic to work with Conversion Rate Experts. Their staff have been inspiring to our team in terms of the experience they bring and also the passion that they bring to their work.
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