“Probably the most important thing you will do for your business,” says Urban Forex, a financial education company

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Urban Forex is an educational platform for financial trading.

A short video interview with the client

“I recommend CRE to all my friends,” says Navin Prithyani, founder and CEO of Urban Forex.

A transcript of the video

“No one does it better than Conversion Rate Experts (CRE). I would say this probably will be the single most important thing you will do for your business.

“We no longer live in an industry where you can actually just throw money in paid advertising and hope for the best. You need to take it a step further and focus on every little aspect of your business, on what areas need to be changed, and focus on conversion. Conversion Rate Experts really has helped us change the way we look at our business from a whole overview.

“Conversion Rate Experts really has helped us change the way we look at our business”

“I’m Navin Prithyani. I’m the CEO at urbanforex.com. I started off as a trader and had the toughest time finding out solutions on how to become a trader. So I started the firm in 2009, for education on training new developing traders to actually go through the processes that I didn’t have available at my time.

“Urban Forex was rising at a tremendous rate, year after year. Late into 2017, we started hitting a plateau. We dealt with a bunch of marketing firms, but it wasn’t really making any impact. We were just going from step 1 to step 2—or 1.5, if you want to put it. But when dealing with Conversion Rate Experts, we went from step 1 to step 10 in a very short span of time. And the necessary changes that were needed to be made were quite drastic.

“With Conversion Rate Experts, we went from step 1 to step 10 in a very short span of time.”

“When I got onto that initial call with them, the information that they requested and suggestions that they gave me were far superior to any other marketing firms we’ve ever dealt with. They gave us a few headlines and a few things that we need to change. And we got that fresh feeling of ‘we’re just getting started’ all over again, which I really, really enjoyed. Just going through that initial call, we noticed a major impact.

“We got that fresh feeling of ‘we’re just getting started’ all over again, which I really, really enjoyed.”

“I actually had a lot of concerns before working with Conversion Rate Experts. A lot of the changes were actually very minor but in many places. I didn’t know if it would actually move the needle. Be patient. Watch the numbers roll in. And as we were looking at the numbers and the data started flowing, we can actually see the changes happen drastically. Little changes made a lot of improvement on the bottom line in terms of percentage gain and return on investment.

“I’ve been with CRE for a little over a year now. And my experience with them still is surprising. And the reason why I say surprising is there’s always something new to do. When you reach a point where it’s like, well, ‘What are they going to do now?’ it’s like, ‘Now we’re going to revisit something we did in the beginning, and we’re going to tweak that even further.’ They’re always looking to improve, like a performance athlete, trying to say go further, go further, go further. I really like that.

“They’re always looking to improve, like a performance athlete, trying to say go further, go further, go further.”

“Within the first three months, just by tweaking a little thing here and there, we were able to see a 15% gain without even going into paid advertising.

“We’re working with an outside marketing firm who’s doing the paid advertising for us. And CRE is still handling the conversions there. The outside firm itself cannot work without the assistance of CRE to make sure their numbers look good as well.

“It’s been very professional. We’ve been working with them day and night, even on weekends, answering emails, saying, ‘Here’s what we’re going to do.’ So you can see even on the sidelines or in the background, they’re still operating, thinking about what we can do further to improve your business. So having a firm like that—that actually cares—and goes that additional step is irreplaceable. It’s very valuable.

“Having a firm like that—that actually cares—and goes that additional step is irreplaceable.”

“I recommend CRE to all my friends, especially the ones who are in business, looking to improve and grow even further.

“To anyone who is looking or considering working with CRE, I would definitely say go for it. They will see a tremendous increase and improvement in their business from the very beginning.”

“I recommend CRE to all my friends.”

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