How to make millions from usability testing
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It’s no exaggeration to say that this article could change the direction of your business.
We have an eccentric approach to user research, and it has led us into some strange situations. For good reason, though; it has helped us to make hundreds of millions for our clients.
Below, you’ll find the slides—and video—from one of our most popular talks, which we’ve given at several conferences.
The talk contains the usability tips and tools that give the most winning insights per minute, based on our experience.
It also includes some robots, a shed and ’90s rap legend Vanilla Ice.
So if there is a problem, yo, we’ll solve it. Check out our hook (slides) while the DJ (Google Slides and YouTube) revolves it (them):
The audio (as a podcast episode)
You can also get this talk in audio format. It’s the first episode in our podcast.
Resources mentioned during the talk
- Ethnio: For recruiting participants for remote usability tests.
- UserTesting.com: An outsourced usability-testing service.
Tools and other software
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